A comprehensive deep dive into your brand's origin story to uncover your unique positioning and map out your dream customers. As brand strategists, we work with you to find your unique positioning and offering so we can deliver a brand that will give you that *extra* edge over your competition.
Based on client requirements, our Strategy services are included in some capacity in every project we take on:
A shortened and more distilled approach designed to uncover and equip you with all the fundamentals of your brand, perfect for new-ish businesses.
*Included in Branding Intensives.
Typically includes:
For businesses that need stronger roots and a more compelling story, the Strategy Intensive allows us to build a more comprehensive brand with a more long-term approach rooted in your company's core values, origin story and your dream customers.
*Included in Comprehensive Brand Design.
Typically includes:
The only thing we enjoy more than designing someone's brand is watching them talk about it.
Often, during candid discussions with our clients, we hear them say exactly the words that truly strike a chord and perfectly sum up their unique purpose—and most times, they don't even realise they're doing it.
This is where we step in. As part of our signature Brand Quotes™ service, we record these precious pearls and, with some copywriting magic, create intentional messaging that helps you find your voice and effectively position yourself with your ideal customer.
Included in Strategy Intensive.
Following the Strategy, we start mapping out how to connect with your customers from that very *first* look. We use a strategic design approach to bring your story to life with elements people see on the surface of a brand—from logos to colour palettes—this is where you'll see all the magic.
We recommend this service for seasoned businesses who feel restricted in their current look, notice gaps in their brand, and need guidance on where to take their business and who they want to attract.
Typically includes:
Book us for a one-week sprint to prepare your brand for the next stage of your entrepreneur adventure.
Our new signature service is for newly minted businesses in their early days who need the essentials to get started when time is short and budget is tight. We've got you covered. Start your adventure right with the fundamental elements of your business in place.
The Startup Sprint™ does not include Strategy; however, we would still conduct our Strategy Workshop to have essential conversations about who you are and where you wish to go to create an effective, refreshed brand identity.
Applications for the Startup Sprint™ are only accepted for new businesses.
Typically includes:
Our newest service to help seasoned businesses refresh their current look on a smaller budget and timeframe.
With a shorter, 2-week timeline in place, we'll re-establish the basic foundation of your brand and re-launch it into the world. This service requires a heavy time investment from our clients.
Typically includes:
There is no room for overused templates here at Varta.
For the storytellers needing a complete digital home designed from the ground up, our custom web design services include site-wide designing and building on Webflow, one-to-one training, and a one-month site maintenance promise from the studio.
A website is only as good as the number of people it reaches.
While having a consistent and user-friendly online presence is essential (see: custom web design), it is equally important to help your website rank well when someone searches for your services or products. While our Technical SEO covers the basics and best practices to ensure you start generating some organic traffic, we always recommend investing in an extensive SEO retainer after your website has successfully launched to help boost your marketing strategy and get you effective leads to help your bottom line.
From custom boxes and bottles to labels—we love all things packaging. Enquire for a custom packaging bundle quote based on your exact requirements.
We're great lovers of all things print at this agency.
Engage your customers with beautiful storefronts (custom signage), or set the right tone and make the right impression with consistent brand stationery (business cards, posters, leaflets, guidebooks).
Typical requests include:
Strong brands need strong foundations in order to survive in the wild. We analyse every single puzzle piece of your business to find that sweet spot of authenticity that will differentiate you from your competitors.
We go deep into understanding your Purpose, your Problems, your Pressures—the 3 P’s—in order to build a solution that is unique to you. This solution is the most important P of all—your Positioning.
With your brand positioning in place, we set out to build a visual identity that will help you get there and bring your brand to life so you can stand out in what could sometimes be a saturated market.
Every brick—from a logo to a colour palette and typeface—that will be used to build the walls of your brand will be carefully created, finessed, contoured and laid to ensure the strength, reliability and longevity of your visual brand.
Piece-by-piece, brick-by-brick, we begin to build your brand from the ground up to transform your idea into a tangible story ready for the world to see.
We help get your brand ready across various customer touch-points; from digital storefronts such as websites to little mementos to immortalise your brand such as business cards.
