A comprehensive deep dive into your brand's origin story to uncover your unique positioning and map out your dream customers. As brand strategists, we work with you to find your unique positioning and offering so we can deliver a brand that will give you that *extra* edge over your competition.
Based on client requirements, our Strategy services are included in some capacity in every project we take on:
A shortened and more distilled approach designed to uncover and equip you with all the fundamentals of your brand, perfect for new-ish businesses.
*Included in Branding Intensives.
For businesses that need stronger roots and a more compelling story, the Strategy Intensive allows us to build a more comprehensive brand with a more long-term approach rooted in your company's core values, origin story and your dream customers.
*Included in Comprehensive Brand Design.
The only thing we enjoy more than designing someone's brand is watching them talk about it.
Often, during candid discussions with our clients, we hear them say exactly the words that truly strike a chord and perfectly sum up their unique purpose—and most times, they don't even realise they're doing it.
This is where we step in. As part of our signature Brand Quotes™ service, we record these precious pearls and, with some copywriting magic, create intentional messaging that helps you find your voice and effectively position yourself with your ideal customer.
Included in Strategy Intensive.
Following the Strategy, we start mapping out how to connect with your customers from that very *first* look. We use a strategic design approach to bring your story to life with elements people see on the surface of a brand—from logos to colour palettes—this is where you'll see all the magic.
We recommend this service for seasoned businesses who feel restricted in their current look, notice gaps in their brand, and need guidance on where to take their business and who they want to attract.
Book us for a one-week sprint to prepare your brand for the next stage of your entrepreneur adventure.
Our new signature service is for newly minted businesses in their early days who need the essentials to get started when time is short and budget is tight. We've got you covered. Start your adventure right with the fundamental elements of your business in place.
The Startup Sprint™ does not include Strategy; however, we would still conduct our Strategy Workshop to have essential conversations about who you are and where you wish to go to create an effective, refreshed brand identity.
Applications for the Startup Sprint™ are only accepted for new businesses.
Our newest service to help seasoned businesses refresh their current look on a smaller budget and timeframe.
With a shorter, 2-week timeline in place, we'll re-establish the basic foundation of your brand and re-launch it into the world. This service requires a heavy time investment from our clients.
There is no room for overused templates here at Varta.
For the storytellers needing a complete digital home designed from the ground up, our custom web design services include site-wide designing and building on Webflow, one-to-one training, and a one-month site maintenance promise from the studio.
A website is only as good as the number of people it reaches.
While having a consistent and user-friendly online presence is essential (see: custom web design), it is equally important to help your website rank well when someone searches for your services or products. While our Technical SEO covers the basics and best practices to ensure you start generating some organic traffic, we always recommend investing in an extensive SEO retainer after your website has successfully launched to help boost your marketing strategy and get you effective leads to help your bottom line.
From custom boxes and bottles to labels—we love all things packaging. Enquire for a custom packaging bundle quote based on your exact requirements.
We're great lovers of all things print at this agency.
Engage your customers with beautiful storefronts (custom signage), or set the right tone and make the right impression with consistent brand stationery (business cards, posters, leaflets, guidebooks).
Typical requests include:
Strong brands need strong foundations in order to survive in the wild. We analyse every single puzzle piece of your business to find that sweet spot of authenticity that will differentiate you from your competitors.
We go deep into understanding your Purpose, your Problems, your Pressures—the 3 P’s—in order to build a solution that is unique to you. This solution is the most important P of all—your Positioning.
With your brand positioning in place, we set out to build a visual identity that will help you get there and bring your brand to life so you can stand out in what could sometimes be a saturated market.
Every brick—from a logo to a colour palette and typeface—that will be used to build the walls of your brand will be carefully created, finessed, contoured and laid to ensure the strength, reliability and longevity of your visual brand.
Piece-by-piece, brick-by-brick, we begin to build your brand from the ground up to transform your idea into a tangible story ready for the world to see.
We help get your brand ready across various customer touch-points; from digital storefronts such as websites to little mementos to immortalise your brand such as business cards.
We went from struggling with our messaging to knowing exactly how to connect with our community.
As dentists and owners of a dental practice, the concept of branding was almost alien to us. However, we knew we needed help to understand exactly how we can align ourselves to our patients' needs as soon as they stepped in the door—whether that was physically or online.
Working with Shrutika was an eye-opener. We collaborated together to really find our USP and how we wanted to better connect with our community; and Shrutika was extremely patient and transparent throughout the journey, always coming up with ways we can enhance the experience we deliver to our patients. We have not stopped receiving praise about the new website as well as the rebranded practice and our patients are THRILLED!
Where do I even begin with the incredible service I have received from Shrutika at Varta Creative Studio.
My website was dated and my brand itself was almost non-existent. As a photographer, I needed more creativity and wow-factor. Telling a brand's story is a challenge in itself, but when I got in touch with Shrutika, the instant connection and her understanding of my business and mantras was instant. Perhaps there is 'love at first sight' in the business world too!
The process with Shrutika was so enjoyable, there is not a detail she does not pick up on. A mixture of fun-filled zoom calls, creative mood boards and story books, the build process of my website was incredible to see and the final product/s are beyond all my expectations. Shrutika's attention to detail and commitment to her passion and work is next to none, and fear not, she will exceed all your expectations and make your branding and website blossom like never before.
I can never say thank you enough! If you are looking for a re-brand, do not think twice about starting this journey with Shrutika. You will never look back!
I recently had the pleasure of working with Varta Creative Studio to create a brand for my property sourcing services. I was extremely impressed with their level of professionalism and expertise throughout the entire process.
From the initial consultation, Shrutika took the time to understand my brand, its values, and the type of image I wanted to portray. She listened carefully to my ideas and provided valuable feedback to help me create a strong visual representation of my business. The design process was seamless and efficient, with clear communication every step of the way. Shrutika was able to translate my ideas into a stunning identity that perfectly captures the essence of my brand. The attention to detail was impeccable, and the final product exceeded my expectations.
What I appreciated most about working with Varta was their commitment to customer satisfaction. They went above and beyond to ensure that I was completely satisfied with the final product, and were always able to answer any questions I had. Their creativity, professionalism and attention to detail are unparalleled, and I would highly recommend them to anyone in need of branding services.
Overall, I had a fantastic experience working with Shrutika and her team. They are true experts in their field and I am confident that my new brand will help me take my business to the next level. Thank you for your outstanding work!